Selfridges Teases a “World of Grand Theft Auto VI” Experience in London From November 9
The Oxford Street department store says on Instagram that shoppers can “experience the world of Grand Theft Auto VI” from November 9. What it is, and Rockstar’s part in it, has not been spelled out.
Reported — GTA BOOM reported on November 5 that Selfridges posted on Instagram: “get ready to experience the world of Grand Theft Auto VI at Selfridges from 9 November 2026.” The flagship store is at 400 Oxford Street, London, where Vice City already features in its “Christmas and the City” windows.
Selfridges has not said what the experience is (a shop, a pop-up or an installation), which floor it is on, or whether entry costs anything. GTA BOOM says details go to members of its Selfridges Unlocked scheme.
Rockstar has not announced it on its own channels, so its role is not confirmed, though Rockstar did run a similar real-world event in Miami.
The limit of this story: one outlet’s report of a store teaser we could not open ourselves (Instagram asks for a login). We will update it when Selfridges or Rockstar give details.
Sources
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